Client Details
Services Provided
Project Details
Project Overview of BestSuppliers
BestSuppliers.com is a fast-growing global B2B sourcing platform connecting verified wholesale buyers with trusted suppliers. They needed a reliable lead-generation engine to reach international audiences, increase supplier inquiries, and scale their brand visibility across key markets.
To help accelerate their growth, SEOS Market executed a highly-focused Facebook Ads strategy designed to drive qualified B2B traffic, improve conversion efficiency, and enhance brand trust. Through advanced targeting, strategic campaign segmentation, and data-driven optimization, BestSuppliers saw significant increases in quality leads, reduced cost per acquisition, and stronger engagement across all campaigns.
The Back Story of BestSuppliers
Before partnering with SEOS Market, BestSuppliers was facing challenges commonly seen in B2B digital growth:
- High advertising cost with low conversion quality
- Difficulty reaching decision-makers and targeted business buyers
- Limited social media traction and brand recall
- Low engagement from paid campaigns
- Unoptimized B2B funnel for global audiences
Despite offering a valuable platform for wholesale sourcing, the brand needed a scalable paid campaign strategy that could consistently bring in real business buyers — not random traffic. They wanted a performance-focused marketing partner who understood B2B audience behavior and could help turn attention into meaningful leads and supplier inquiries.
SEOS Market implemented a comprehensive B2B-focused Facebook advertising framework to achieve measurable results:
Smart Targeting & Audience Precision
- Identified and segmented global B2B audiences
- Built custom buyer personas and interest-based clusters
- Set up retargeting funnels for high-intent users
Creative & Conversion-Driven Ad Strategy
- Designed compelling ad creatives and messaging
- Communicated platform trust, credibility, and supplier value
- Highlighted key benefits and real buyer impact
Performance Optimization
- Optimized campaigns for conversions, not clicks
- Reduced CPL & improved ROAS with continuous testing
- Implemented funnel-based bidding and audience refinement
Result: Scalable Growth
✅ 300%+ increase in qualified leads
✅ 47% lower cost per lead
✅ 5× higher engagement and interaction rate
✅ Stronger B2B brand positioning across social media
SEOS Market helped transform BestSuppliers’ Facebook Ads efforts into a predictable, scalable, and revenue-focused lead engine.